US: Lifestyle brand The Standard will open its second standalone branded residences in the United States, located in Miami’s Brickell Riverfront.
The Standard Residences, Brickell is located at 690 SW 1st Avenue, within the One Brickell Riverfront mixed-use, masterplan development in Miami’s Financial District.
The 45-storey luxury project will offer 422 residences ranging in size from 432-square-foot studios to 963-square-foot, two-bedroom residences. It is being co-developed by Newgard Development Group and Two Roads Development, with architecture by Arquitectonica and interiors by GOOD.RICH in collaboration with The Standard brand’s in-house studio.
Amenities include a two restaurants, a rooftop pool, private dining summer kitchens, a club lounge, coworking space with meeting and Zoom rooms, a spa with infinity plunge pools, steam room, saunas and more, along with a fitness centre and studio space, bowling alley and lounge, pet spa, and screening room.
Initial owners at The Standard Residences, Brickell will also receive discounts at Standard hotels worldwide through the Friends With Benefits program, subject to terms and conditions.
Amar Lalvani, president and creative director of Hyatt’s lifestyle group, said: “The opportunity to work with Newgard on this residential project was exhilarating. It continues our strategy of building residences in places we love, whether Miami, Austin, Lisbon, or Phuket. We know buyers love the style and vibe of what we create and want a place where they can live, work, and play simultaneously. We plan to bring The Standard brand’s vibrancy and social programming to Brickell’s rooftop and dining experiences – to a community of like-minded individuals that will call it home.”
Harvey Hernandez, founder and CEO of Newgard, said: “We’ve curated some of the industry’s most talented architects and designers to create a tower that will be striking yet also infuses the existing community and neighbourhood. Newgard, along with Two Roads, is excited to be working with The Standard team on this development that will redefine and create a new era of living for Miami and, more specifically, for Brickell.”
