Denver-based Smashburger has hired Jim Sullivan as chief development officer to oversee market planning, site selection and franchise sales with a focus on elevating the brand’s identity in the fast casual space.
“We are thrilled to welcome Jim Sullivan as Smashburger’s new chief development officer,” Denise Nelsen, CEO of Smashburger, said in a company press release. “Jim brings unparalleled expertise, passion and a deep understanding of the fast-casual industry that will be instrumental in driving our ambitious expansion plans both domestically and internationally. His leadership and vision will be game changers for our brand, and we are excited to see how he will elevate Smashburger to new heights and solidify our position as a household name.”
Officially settling into his role since June 2024, Sullivan brings more than 25 years of food and beverage expertise to Smashburger. Prior to joining the company, he served as CDO at Qdoba, where he led global expansion and new restaurant development. His experience also includes developmental leadership positions at CKE Restaurant Holdings, Friendly’s Ice Cream and American Hospitality Concepts.
“I’m honored to join Smashburger’s leadership team and work closely with our dedicated team members and franchisees to foster a culture of continuous growth and development,” Sullivan said in the release. “Smashburger’s commitment to culinary innovation is truly inspiring, and I’m excited to lead the brand’s expansion initiatives while elevating the guest experience.”
Smashburger has 235 corporate and franchise restaurants operating in 32 states and six countries.
