HungerRush, a provider of integrated restaurant management solutions, has launched Feedback, a new customer engagement tool designed to capture real-time insights from guests to improve customer experiences and business growth, according to a press release.
“At HungerRush, we build technology that makes it easy to deliver an outstanding customer experience,” Eran Hollander, chief product officer at HungerRush, said in the press release. “With Feedback, restaurants have a powerful tool that helps them understand their customers and empowers them to take proactive steps to increase satisfaction in a situation they otherwise have little control over. It builds back the ever-important restaurant-customer relationship.”
A recent HungerRush survey found that 77% of diners prefer restaurants with good service reviews, and 63% of guests would avoid a restaurant with poor food quality reviews. This highlights the importance of responding to customer feedback and encouraging positive reviews.
Feedback simplifies the process of capturing customer feedback, allowing restaurants to take immediate action, address customers directly, and improve overall customer experiences.
“The guest feedback tool has made a positive impact on our operation. It gives us direct insight into our guests’ experience,” Joel Mills, co-founder of Piesano’s, said in the press release. “It also allows us to directly communicate and follow up with them. The tool organizes surveys so they are easy to view and sort through to help manage operations.”
Feedback offers a suite of features tailored to the restaurant industry:
- Customized digital surveys: After placing an online order, customers receive a customizable survey to share feedback.
- Google Review integration: 5-star responses automatically prompt customers to share reviews on Google.
- Real-Time Issue Resolution: Feedback notifies managers or staff members in real-time, enabling them to respond directly to customers.
- Centralized feedback dashboard: The dashboard consolidates survey data across all locations, providing insights and trend analysis.
- Appreciation campaigns: Automatically rewards customers who leave positive feedback with customized offers.
