Cross Hotels signs HMAs for two Bangkok lifestyle hotels

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Thailand: Management company Cross Hotels & Resorts has signed an agreement with Yutthaporn Development for two hotels in Srinakarin, Bangkok.

The two-hotel deal includes the lifestyle Cross Vibe Bangkok Srinakarin and luxury lifestyle Lumen Bangkok Srinakarin.

It marks the second location for both brands in the city.

Cross Vibe Bangkok Srinakarin will offer 221 rooms, eight meeting and event rooms, an outdoor pool, health club, spa, and a restaurant.

Lumen Bangkok Srinakarin will feature 64 suites, all with private balconies and fully equipped kitchens. Amenities include a fitness centre, sauna, steam room, jacuzzi, swimming pool, and spa.

Harry Thaliwal, CEO of Cross Hotels & Resorts, said: “This agreement for Cross Vibe Bangkok Srinakarin and Lumen Bangkok Srinakarin aligns perfectly with our vision to expand our footprint in key markets. We are excited to bring our unique hospitality offerings to the dynamic district of Srinakarin, enhancing guest experiences and delivering exceptional value to both parties.”

Praveen Punyasakulwong, managing director of Yutthaporn Development, added: “We chose Cross Hotels & Resorts for their proven excellence in hospitality management. This collaboration is set to elevate our offerings and drive significant growth. As the go-to hotel management operator in APAC for innovative alternatives to global chains, we anticipate a prosperous future and many opportunities from this partnership.”

Cross Hotels & Resorts operates 28 hotels under six brands – Cross, Cross Vibe, Away, Lumen, Cross Collection, and Kaura – across Thailand, Indonesia, Vietnam and Japan.

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