Clean Eatz, a health-focused lifestyle brand and meal plan franchise, has appointed 30-year restaurant veteran Eric Wyatt as its first CEO. Wyatt most recently served as CEO of California-based NORMS Restaurants and has held c-level leadership roles at Boston Market and Corner Bakery Cafe. He also held senior positions at Hardee’s Restaurants, Panera Bread and Starbucks.
“Eric’s journey brings our founding mission to life: living a healthier life by making healthier choices. In combination with his extensive industry experience, it makes him an excellent choice to grow our brand,” Evonne Varady, Clean Eatz co-founder, said in a company press release. “His ability to translate his personal commitment to wellness into leadership and innovation is exactly what we need as we entrust him to lead our brand through this dynamic time.”
During his first 90 days, Wyatt plans to prioritize building relationships with franchisees, the Support Center Team and Clean Eatz Kitchen Distribution Centers, reinforcing the company’s commitment to its partners.
“Serving as the first CEO of Clean Eatz is a unique opportunity to leverage my restaurant experience and empower others to embrace healthier lifestyles,” Wyatt said in the release. “The synergy between Clean Eatz’s mission and my background will help elevate the brand and drive innovation, strengthening our commitment to bringing healthy eating from coast to coast.”
Launched in 2011, Clean Eatz has over 100 locations.