Europe: Lifestyle hospitality brand Aethos has appointed Lily Wecker as chief executive officer.
Wecker joins Aethos from Mandarin Oriental Hotel Group, where she most recently held the role of development director EMEA and North America. Prior to this, she served as VP investments for Zetland Capital Partners.
At Aethos, she will lead the brand’s global expansion across Europe, the Americas and Asia.
Her appointment comes as Aethos opens its UK flagship in Shoreditch, London, and precedes the launch of Aethos Mallorca later this year.
Benjamin Habbel, co-founder and chairman of Aethos, said: “Lily brings deep expertise in luxury hospitality, growth and development, and a true passion for building meaningful connections – all perfectly aligned with our vision for Aethos.
“Since we started just seven years ago it was our ambition to create a different kind of hospitality company that redefines community and personalised travel experiences for the next generation of travellers. With her leadership, I am confident Aethos will continue to deliver to this goal and deliver across our core pillars: authentic experiences, meaningful community, and culinary excellence.”
The Aethos portfolio includes locations in London, Lisbon, Ericeira, Mallorca, Milan, Monterosa, Saragano, Sardinia, and Corsica.
Highlights:
• Aethos has appointed Lily Wecker as CEO, leading the brand’s global expansion across Europe, the Americas, and Asia.
• Wecker joins from Mandarin Oriental Hotel Group, where she served as development director for EMEA and North America.
• Her appointment coincides with the opening of Aethos’ UK flagship in Shoreditch, London, and precedes the launch of Aethos Mallorca later this year.
• The Aethos portfolio spans London, Lisbon, Ericeira, Mallorca, Milan, Monterosa, Saragano, Sardinia, and Corsica.
